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Newsletter: December 9, 2009

NEWYORKISH
9.12.2009
Vienna / New York
Dear PolaPremium customer / Supporter of The Impossible Project,

as if there was not already enough to do within these last days of the year, we still dare to ask for your attention and in the best case even participation in two very important, New York-ish Impossible events:
NO. 1: CALL FOR IDEAS
Wanted:
Your Polaroid for an Impossible Billboard-Spot in Times Square, NYC
Reward:
Be famous for 15 seconds

In order to raise awareness towards our mission to save analog Instant Photography, Clear Channel Spectacolor has generously offered The Impossible Project space on a billboard in Times Square, NYC!
As you, your passion and your talent are the inspiration for our cause, we want to toss the ball back into your court – and ask you to send us one of your Polaroid photos that in some way references Edwin Land's quote Don't undertake a project unless it is manifestly important and nearly impossible. Send us whatever comes to your mind (no violent or "mature" content will be considered). If chosen, your picture will be presented in a spot (view a sample) on the billboard in Times Square as well as on www.theimpossibleproject.com.
If you'd like to make your support of The Impossible Project very public and gain a measure of photographic fame, please submit:

- your Polaroid photo including frame (.jpg, minimal width: 1000px / scan at 300dpi)
- a corresponding statement (like in the sample video)
- the credit you would like us to indicate (name/ alias / homepage / anonymous)

Submissions must be received by
December 20th, 12.00 pm CET (6:00 am EST) sharp
at: [email protected]
NO. 2: INVITATION
TO AN EXCLUSIVE IMPOSSIBLE EVENT AT THE
INTERNATIONAL CENTER OF PHOTOGRAPHY
When:
December 18th, 2009, 5:00 - 7:30pm
Where:
ICP, 1133 Avenue of the Americans at 43rd Street, New York, NY 10036
We would be honored if you could join us at the above coordinates for the world exclusive premiere of the very limited Paul Giambarba Edition. In order to shorten the waiting period until the premiere of our new Impossible film, we are proud to be able to present the last original, carefully saved Polaroid film – repackaged in a limited Special Edition designed by Paul Giambarba. He created the iconic look of Polaroid from 1958 to 1977, and the circle is now completed by collaborating with him on the re-design of these last Polaroid films. This collaboration doesn't only honor Polaroid's innovative past and celebrate the ending of a classic, but also readies the world for the future of Instant Photography by The Impossible Project.

In addition to the Paul Giambarba Edition there will also be an ICP Special Edition Camera Kit of only 100 items, including film and a tote bag – available exclusively at ICP.

Don't worry if you can't attend the ICP event, you will learn more about the Paul Giambarba Edition in next week's Polapremium Newsletter, and you will also have the opportunity to order Paul Giambarba film types worldwide from www.polapremium.com.
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